Go to Top

February 2013

Comment on The Homepage continues to be the biggest traffic source for News Media by Audience & algorithms: To win, media properties must have a soul | Tech Go 411

[…] What we’ve found, is that while the deck chairs are being rearranged a bit, the value and strength of a well defined media brand has never been stronger.  More value (as measured in views and loyal audience) is being derived, particularly by news properties, from their home pages than from the quick hits and sexiness of search and social traffic that arrives through the side door.  Thus, the real …Read More

Comment on The Homepage continues to be the biggest traffic source for News Media by The Driz Group Audience & algorithms: To win, media properties must have a soul » The Driz Group

[…] What we’ve found, is that while the deck chairs are being rearranged a bit, the value and strength of a well defined media brand has never been stronger.  More value (as measured in views and loyal audience) is being derived, particularly by news properties, from their home pages than from the quick hits and sexiness of search and social traffic that arrives through the side door.  Thus, the real …Read More

Comment on The Homepage continues to be the biggest traffic source for News Media by Audience & algorithms: To win, media properties must have a soul | HenQ Venture

[…] What we’ve found, is that while the deck chairs are being rearranged a bit, the value and strength of a well defined media brand has never been stronger.  More value (as measured in views and loyal audience) is being derived, particularly by news properties, from their home pages than from the quick hits and sexiness of search and social traffic that arrives through the side door.  Thus, the real …Read More

Comment on The Homepage continues to be the biggest traffic source for News Media by Audience & algorithms: To win, media properties must have a soul | 5 For Business

[…] What we’ve found, is that while the deck chairs are being rearranged a bit, the value and strength of a well defined media brand has never been stronger.  More value (as measured in views and loyal audience) is being derived, particularly by news properties, from their home pages than from the quick hits and sexiness of search and social traffic that arrives through the side door.  Thus, the real …Read More

Comment on The Homepage continues to be the biggest traffic source for News Media by Audience & algorithms: To win, media properties must have a soul | TechKudos

[…] What we’ve found, is that while the deck chairs are being rearranged a bit, the value and strength of a well defined media brand has never been stronger.  More value (as measured in views and loyal audience) is being derived, particularly by news properties, from their home pages than from the quick hits and sexiness of search and social traffic that arrives through the side door.  Thus, the real …Read More

Comment on The Homepage continues to be the biggest traffic source for News Media by The Capitals™ – Capitalists’ Magazine | 資本家札記 | Audience & algorithms: To win, media properties must have a soul

[…] What we’ve found, is that while the deck chairs are being rearranged a bit, the value and strength of a well defined media brand has never been stronger.  More value (as measured in views and loyal audience) is being derived, particularly by news properties, from their home pages than from the quick hits and sexiness of search and social traffic that arrives through the side door.  Thus, the real …Read More

Social media is like coffee …

Last week was an awesome week for digital measurement, especially if you were in San Francisco. The week started with a resurgent Webtrends, kicking off their Streams product at their annual Engage user conference, and ended with what is undoubtedly the largest gathering of tag management users and wonks in the industry at Ensighten Agility. Both were great events, exceptionally well run throughout, and my team and I were honored …Read More